The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Award
Agency
Client
Title
Category
Annual ID
Dumb Ways To Die
Agency: McCann / Melbourne
Client: Metro Trains Category: Non-Broadcast / Short-form
Tundra Endeavour "Ultimate Journey"
Agency: Saatchi & Saatchi LA / Torrance
Client: Toyota Motor Sales, USA Category: Non-Broadcast / Long-form
Driving Dogs
Agency: DraftFCB New Zealand / Auckland
Client: SPCA / MINI New Zealand Category: Non-Broadcast / Short-form
Clouds Over Cuba
Agency: The Martin Agency / Richmond
Client: The JFK Presidential Library & Museum Category: Non-Broadcast / Long-form
AT&T Brackets by Six Year Olds
Agency: BBDO / New York
Client: AT&T Category: Non-Broadcast / Short-form
Hot Wheels For Real Part II
Agency: Mistress / Venice
Client: Mattel Inc Category: Non-Broadcast / Long-form
Hashtag Killer: #FirstWorldProblems Anthem
Agency: DDB NY / New York
Client: Water is Life Category: Non-Broadcast / Short-form
How to share SMART - INsight
Agency: Cheil Worldwide / Seoul
Client: Samsung Electronics Category: Non-Broadcast / Long-form
Award:
2013 Branded Entertainment Gold Pencil
Agency:
McCann / Melbourne
Client:
Metro Trains
Title:
Dumb Ways To Die
Category:
Non-Broadcast / Short-form
Annual ID:
13028E
Award:
2013 Branded Entertainment Gold Pencil
Agency:
Saatchi & Saatchi LA / Torrance
Client:
Toyota Motor Sales, USA
Title:
Tundra Endeavour "Ultimate Journey"
Category:
Non-Broadcast / Long-form
Annual ID:
13031E
Award:
2013 Branded Entertainment Silver Pencil
Agency:
DraftFCB New Zealand / Auckland
Client:
SPCA / MINI New Zealand
Title:
Driving Dogs
Category:
Non-Broadcast / Short-form
Annual ID:
13029E
Award:
2013 Branded Entertainment Silver Pencil
Agency:
The Martin Agency / Richmond
Client:
The JFK Presidential Library & Museum
Title:
Clouds Over Cuba
Category:
Non-Broadcast / Long-form
Annual ID:
13032E
Award:
2013 Branded Entertainment Bronze Pencil
Agency:
BBDO / New York
Client:
AT&T
Title:
AT&T Brackets by Six Year Olds
Category:
Non-Broadcast / Short-form
Annual ID:
13030E
Award:
2013 Branded Entertainment Bronze Pencil
Agency:
Mistress / Venice
Client:
Mattel Inc
Title:
Hot Wheels For Real Part II
Category:
Non-Broadcast / Long-form
Annual ID:
13033E
Award:
2013 Branded Entertainment Merit Award
Agency:
DDB NY / New York
Client:
Water is Life
Title:
Hashtag Killer: #FirstWorldProblems Anthem
Category:
Non-Broadcast / Short-form
Annual ID:
13070E
Award:
2013 Branded Entertainment Merit Award
Agency:
180LA / Santa Monica
Client:
Expedia
Title:
Find Your Strength
Category:
Non-Broadcast / Long-form
Annual ID:
13071E